Finnair Cargo has become the latest airline to sign up to offer its capacity through booking portal cargo.one.
The portal will allow the airline's freight forwarder customers to digitally book spot market capacities at live prices and with direct booking confirmation. The deal was announced at IATA's World Cargo Symposium.
Fredrik Wildtgrube, head of global sales at Finnair Cargo, said: “Digital connectivity is the missing link to guarantee end-to-end speed, quality and continuous improvement in the industry. We are happy to now offer our customers a fully digital first-class booking experience
with cargo.one.
"Making our offers available digitally through cargo.one is a forward-thinking move and will benefit both our customers and Finnair Cargo now and in the long-term.”
Finnair Cargo customers, such as Hellmann Worldwide Logistics which also uses cargo.one, welcome the partnership.
Jan Kleine-Lasthues, global head of airfreight at Hellmann Worldwide Logistics, said: “We are very pleased to see Finnair Cargo joining the cargo.one platform, underscoring its image as a customer oriented and forward-thinking cargo carrier. We compliment the decision to join the multi-carrier platform in an effort to decrease complexity for customers, rather than to focus on a proprietary channel."
Moritz Claussen, managing director of cargo.one added: “While some players in the industry still lament about digitalization, Finnair Cargo joins leading cargo carriers in the pursuit to actively drive the industry's digital development, to the benefit of their customers and to further strengthening their position in the market.
"With the partnership, cargo.one becomes even more attractive for forwarders, adding more destinations in North America and Asia - and a platform no airline should want to be missed on”.
The Finnair Cargo offering is planned to be available on the cargo.one platform starting from May 2019.
Other companies to sign up to the platform include: Lufthansa Cargo, Leisure Cargo, Dachser and JAS Forwarding.
Lufthansa Cargo, along with others, has also invested in the platform.
